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Maní Tapí Branding


Designer: Jordan Richards


Maní Tapí  is a tapioca-based, Brazilian crêpe pop-up café. The branding is evocative of the tropical, indigenous Brazilian culture that the main ingredient, tapioca, comes from. Founder, Lorena Oliveira has partnered with with One Tree Planted - an NGO focused on reforestation efforts - to guarantee that for every tapioca purchased, one tree will be planted.

 












Mark