Maní Tapí Branding
Designer: Jordan Richards
Maní Tapí is a tapioca-based, Brazilian crêpe pop-up café. The branding is evocative of the tropical, indigenous Brazilian culture that the main ingredient, tapioca, comes from. Founder, Lorena Oliveira has partnered with with One Tree Planted - an NGO focused on reforestation efforts - to guarantee that for every tapioca purchased, one tree will be planted.